Expected goals (xG)

The world of football data is constantly evolving, and you can trust us to have our eyes on the ball when it comes to the latest trends. We’re ready to introduce our brand new Expected Goals (xG) feature into our portfolio, allowing users to dive a step deeper into football matches. With xG, you can add a new level of depth to your coverage that gives nuance to the live scores and final results of the matches.


Expected goals

Product explained

xG is a statistical metric that goes beyond the traditional scores by measuring the probability of a shot resulting in a goal, giving an invaluable insight into a team’s attacking efficiency. With this feature you can expand on the story that is playing out on the field by giving context to how well a team or player is performing based on event data points that take metrics into account such as limb used, shot distance, and whether it was from open play or set play – and many more. 

With this insight, you will be able to identify patterns and create data-driven commentary based on expected scoring outcomes to captivate your audience and give them the possibility to analyze offensive strategies. 

Our xG feature is introduced on both team levels as part of our live event statistics and on the player level, highlighting the specifics of an individual player’s xG. 

xG coverage from season 2023/24

  • England: Premier League 
  • Germany: Bundesliga
  • Italy: Serie A
  • Spain: Primera Division 
  • France: Ligue 1 
  • Netherlands: Eredivisie 
  • Champions League 
  • Europa League & Europe Conference League – 1/16 finals and onwards


Don’t hesitate to reach out to get this feature, and we will make a customized offer for you so you can engage your audience.

  • Enetpulse ApS
  • Dybendalsvænget 3
  • DK-2630
  • CVR: 25556631
  • Denmark
  • Enetpulse Ltd.
  • ST Balluta Business Centre, Level 5A
  • 10 Censu Tabone Street
  • St. Julians
  • Malta
  • Enetpulse Eood
  • bul. Tsarigradsko Shose 115G
  • 6th Floor, Office Area D&E
  • Sofia 1784
  • Bulgaria
  • 102, Area C, Building 6
  • 2 Guanshan Road
  • Chongming District
  • 200051 Shanghai
  • China
Know the Score

Sign up for our newsletter

© 2024 Enetpulse - a Livesport Company