30/04-2026

Press release: SportsDataIO & Enetpulse launch SportsDataExchange

Across the sports ecosystem, the same “public” reality is tracked again and again: competitions, games, teams, players, and venues. But the way these entities are identified varies from system to system, which creates repeated mapping work, unnecessary complexity, and avoidable data errors.

Today, Enetpulse and SportsDataIO are launching SportsDataExchange (SDX) to change that; a free, open set of identifiers built to help the entire sports technology ecosystem align around one shared standard.

A project for the future

Co-owner and managing director, Simon Skarsholm, on the collaboration with SportsDataIO and the SportsDataExchange project:

“When Dustin [Sullivan, CEO of SportsDataIO] and I started talking about this, it became clear very quickly that SDX was the most important thing we could build together – more important than any single product or API. Open standards are how industries mature. They are how ecosystems grow. SportsDataExchange is our contribution to this industry’s future, and we are proud to make it freely available to everyone. We hope the whole industry embraces it and builds on it”.

For years, sports have operated without a common identifier standard, even as other data-heavy industries have moved on. SDX is a step towards changing that, so everyone working with competitions, games, teams, players, and venues can align their systems once and spend time improving products instead of maintaining mappings.

Read full press release

Other news

29/04-2026

Giro D’Italia coverage 2026

In the 109-year history of the Giro d’Italia, the 2026 race start in Bulgaria will represent something genuinely new. For the first time, a Grand Tour will begin in Eastern Europe. The Bulgarian start marks a true expansion of cycling’s reach, bringing the sport to new audiences and landscapes. The opening stages of this year’s Giro will take the race through some of the biggest Bulgarian cities, like Nessebar, Burgas, Plovdiv, and Sofia. All cities that are familiar to our employees.

Enetpulse has an office in Sofia, so the Giro passing through the capital also matters to us. Our local team works close to where the race takes place, and is actually able to watch the peloton ride through the streets of Sofia from their desks.

Organizers have set the Bulgaria stages for 8-10 May 2026. After the opening weekend, the Giro continues into Italy for the rest of the race.

27/04-2026

Ice Hockey World Championship 2026 data

When the Ice Hockey World Championship begins, user expectations are simple: the match page must be correct before puck drop, stay alive during the game, and still be useful when the final standings are decided.

If you’re building coverage for 2026, the key is knowing exactly which data points you can rely on, and how they fit into your tournament pages, match pages, and stats views.

The 2026 IIHF Ice Hockey World Championship is hosted in Switzerland (Zürich and Fribourg) from 15-31 May 2026. Are you ready to cover it?

VAR screen displaying free beer as the decision

13/04-2026

The Best VAR Decision

There’s a familiar pattern in every football bar. The game is flowing, the crowd is locked in, and then suddenly everything stops. VAR Review.

Screens are replaying the same moment from five different angles. Fans lean forward, debate decisions, check their phones, and wait. And wait.
So our client NEXT-DC partnered up with Carlsberg to flip the script: how can we make this fan experience more exciting?

On March 21st, during four Premier League matches, one of Sofia’s biggest sports bars put the idea into play. The rule was simple: when VAR is active, free Carlsberg. A large board made it clear, while a customised lamp on the bar lit up the moment VAR kicked in.

We are both players.Let�s team up.